For our client, one of the world's leading companies in the food and beverage industry, operating in over 170 countries, we are looking for a Festival Specialist.

Responsibilities:

• Representing the brand culture and acting as an ambassador within the team and the On Premise network;

• Maintaining premium brand image standards and promoting a proactive, hands-on approach;

• Developing and implementing local event marketing strategies in line with international guidelines;

• Managing event resources, point-of-sale materials, logistics and external partners;

• Monitoring event performance, identifying new business opportunities and building relationships with key industry stakeholders;

• Collaborating with internal marketing teams and the national On Premise team;

• Identifying new event partnerships and opportunities to increase brand presence and product availability;

• Developing and implementing consumer activations and adapting national campaigns to the local events landscape;

• Training On Premise teams to ensure effective implementation of marketing initiatives;

• Planning and delivering local brand events and consumer experiences;

• Adapting global event concepts and assets to the local market;

• Collaborating with marketing and media teams to maximize event impact and reach.

Requirements:

• Minimum 3 years of experience in sales and/or consumer event management;

• In-depth knowledge of the On Premise channel and event marketing;

• Strong understanding of the festival and events industry;

• Experience in HoReCa, event management or trade marketing;

• Established network of contacts within the festival and events industry;

• Excellent planning and project management skills, strong negotiation skills, ability to work effectively in a team, creativity, excellent communication, presentation and training skills;

• Flexibility to work evenings and weekends and travel to events;

• Driving licence.

PR/025990