Candidatul Ideal
- University degree, preferably in Marketing, Business, Economics or a related field.
- At least 3 years of experience in brand or product management, ideally within an FMCG environment.
- Strong knowledge of brand management, category management, strategic planning, project management and digital marketing.
- Solid analytical skills, with the ability to interpret market data, financial indicators and consumer research and convert them into actionable insights.
- Very good communication and influencing skills, with the ability to work effectively with cross-functional teams and external partners (agencies, suppliers, customers).
- Proven ability to plan, organize and manage multiple projects in a dynamic and changing environment.
- Advanced English and good command of MS Office (Excel, PowerPoint, Outlook).
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- Develop and implement the brand strategy and annual marketing plans to achieve growth in volume, value, market share and profitability.
- Take full ownership of brand P&L and EBITDA performance, monitoring KPIs monthly/quarterly and driving corrective actions for deviations from targets.
- Continuously analyze market, category, competition and consumer insights to identify trends, opportunities, risks and portfolio gaps, translating findings into clear action plans.
- Lead the development and execution of 360° brand campaigns (media, digital, in-store, PR, events), from briefing and agency coordination to implementation and post-campaign evaluation, with a strong focus on ROI.
- Manage the product portfolio within the category: monitor performance by SKU, recommend pricing strategies, optimize the range and drive successful new product launches.
- Collaborate closely with Sales and Trade Marketing to secure optimal distribution, shelf visibility and in-store execution, and to support key customer initiatives.
- Track brand performance KPIs (volume, value, market share, profitability, distribution, campaign results) and propose corrective or acceleration measures when needed.
- Build and manage the annual brand marketing budget, ensuring efficient allocation of resources and continuous optimization of investments.
- Coordinate cross-functional brand project teams, providing direction, motivation and clear follow-through to deliver agreed objectives on time and in full.
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About QPAS
One person (vision)
For us, small means bigger motivation. And passion. And working person-to-person.
Nothing is impossible. Every person has its place. Our role is to bring them together, with dedication and responsibility. Through expertise and concrete tools, we make sure that we'll find the right one for you. And we are doing so by personally knowing the candidates and the companies, evaluating them thoroughly and then searching what fits them best.
One goal (mission)
When you work with people and for people you should consider their best interest and act accordingly. In human resources area, their success is our success.
One person (vision)
For us, small means bigger motivation. And passion. And working person-to-person.
Nothing is impossible. Every person has its place. Our role is to bring them together, with dedication and responsibility. Through expertise and concrete tools, we make sure that we'll find the right one for you. And we are doing so by personally knowing the candidates and the companies, evaluating them thoroughly and then searching what fits them best.
One goal (mission)
When you work with people and for people you should consider their best interest and act accordingly. In human resources area, their success is our success.
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