Candidatul Ideal
Senior Marketing Manager, Europe & Americas (B2B E-commerce)
• 6+ years of B2B marketing experience, ideally in e-commerce, SaaS, or marketplace businesses
• Proven experience building a marketing strategy from scratch in a startup or scale-up environment
• Track record of launching products or entering new international markets
• Hands-on experience with demand generation and measurable pipeline growth
• Strong knowledge of e-commerce ecosystems (platforms, marketplaces, merchants, B2B buying journeys)
• Hands-on experience with Pipedrive CRM
• Hands-on experience with Google Ads (Search, Display, remarketing) and Google Analytics
• Experience in social media marketing, both organic and paid (Meta, Instagram, YouTube), with a focus on reaching small online merchants
• Analytical mindset and comfort with budgets, funnels, and attribution
• Excellent English; additional European languages are a plus
• Comfortable with ambiguity, fast pace, and working across time zones
Nice to have
• Experience with partner marketing and event marketing
• Background in both European and North American markets
• Experience with e-commerce integrations, payments, or logistics
Descrierea jobului
• Build the regional marketing strategy from scratch, including positioning, messaging, channel mix, budget, and KPIs
• Lead market entry: research new markets, define target segments and ICPs, and launch go-to-market plans
• Drive demand generation across digital, content, SEO/SEM, events, partnerships, and account-based marketing
• Plan and manage paid campaigns on Google Ads and social platforms, and build the company's social media presence in new markets
• Localize messaging and campaigns for different countries, languages, and buyer behaviors
• Work closely with Sales, Product, and Customer Success to align on pipeline and revenue targets
• Build and manage the marketing tech stack (CRM, marketing automation, analytics)
• Manage agencies, freelancers, and regional partners; hire and lead a small team as the company grows
• Track performance, report on ROI and CAC, and continuously optimize
• Ensure compliance with GDPR, CCPA, and local advertising regulations
Descrierea companiei
Sellavi is an e-commerce platform that helps thousands of merchants around the world to sell their goods regardless of their business size or area of expertise.
Our mission is to take businesses to a whole new level through an open SaaS solution. Simply put, we offer all the essential tools (and more!) for creating online stores easily and effectively.
Every decision and measure that we take is based on serving our customers in the best way possible. We pride ourselves on providing all-around assistance to our clients – from technical support to logistics, delivery and payment systems all of which operate on a local level. In that way, we can help merchants focus on what matters most – growing their business online and increasing their sales.
We work globally with over 170 employees located in 5 different countries but what unites us is our common ambition for learning, growing and improving each day. We believe in honesty and transparency and challenge our ideas each day so we can help both our clients and our company to reach their full potential.
- 30 Sept. 2026
Marketing Specialist - BRAND On - Bucuresti
S.C. INTERBRANDS ORBICO S.R.L.
București5000 - 6300 RON net / lună
