Retargeting Biz is an all-in-one marketing platform enabling online stores to attract and retarget new traffic, improving sales performance (., optimizing conversion rates and sales volumes, minimizing costs and cart abandonment, etc.).

In September, Retargeting launched the new version of the platform, which centralizes all relevant channels for online stores, from automated Google, Facebook and Instagram Ads to push notifications, pop-up and SMS campaigns, AI-based product recommendations and personalized newsletters with dynamic content.

With local teams in 4 countries - Romania, Hungary, Greece and Bulgaria, and a portfolio of global customers, Retargeting uses machine learning and advanced automation tactics, allowing online stores to analyze user behaviour and provide personalized, relevant, and enjoyable experiences.