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Curriculum Vitae

informatii personale


F 25.01.1985

Permis conducere:  Cat.B, Data obtinerii:28.12.2011



Salariu: nespecificat

Tip job: Full time

Departament: Office / Back-office / Secretariat, Marketing, Publicitate, Administrativ / Logistica, Internet / e-Commerce, Cercetare - dezvoltare, Achizitii, Merchandising / Promoteri, Confectii / Design vestimentar, Management

Oras de lucru: Bucuresti

Nivel Cariera: Manager / Executiv

Disponibil: oricand

experienta profesionala


01.04.2015 - prezent

Departament: internet / e-commerce

Titlu Job: category manager


Analyzing market trends and competitor activity to identify new opportunities as well as changes to our existing offering.
Identify any new merchandise to improve assortment and to maintain their competitiveness in the market.
Analyzing sales trends, quotas and dispersion for sustaining profitability KPI’s and expected ROI.
Developing plans for the launch of new merchandise together with suppliers into all relevant markets.
Maintaining an awareness of new developments in the product development field to ensure that the company maintains its competitive advantage.
Forecasting sales and develop an assortment plan.
Analyzing product positioning in the market and makes decisions accordingly.
Working closely with the stock team to ensure all promotions and new lines are delivered on time. Delivering meaningful reports and cut through the information / detail in order to get to the real issue.
Monitoring the purchasing arrangements to ensure that they are taking advantage of the most favorable terms.
Analyzing sales reports, orders, clients demands and acts accordingly to meet and exceed sales targets.
Establishing base and promotional prices, implementing promotions.

01.05.2013 - 30.04.2014

Departament: management

Titlu Job: fashion category manager


Responsible for the growth of the fashion category;
Establish and maintain vendor relationships;
Negotiate buying terms with vendors (price, quantity, delivery terms);
Continually research and explore new trends in marketplace and category;
Developing and supporting the product management strategy;
Select collections from different brands and suppliers;
Supporting the marketing strategy, develop the product management strategy;
Organize and follow up the deliveries to the warehouse.

01.10.2011 - 31.05.2013

Departament: marketing

Titlu Job: team leader backoffice and operational planner


Leading and coordinating the back-office department;
Sales analysis and reporting (sales, cancellations, returns rate, claims, budget achievement);
Selections of the campaigns to be promoted through dedicated marketing activities;
Daily contact with the production team to solve any kind of production problems providing backups and solutions;
Control and supervision of the whole process to launch the campaign live on the web site (samples, price strategy, marketing mix, stock, production activities);
Coordination and management of the Planning Team (3 people based in Milan, Dusseldorf and Bucharest);
Daily marketing mix analysis and selection for the merchandising categories;
Sales Campaigns planning for the 4 EU buying hubs (Milan, Berlin, Dusseldorf and Bucharest);
Approval Of the sales campaigns proposed by the local buyers;
Training and supervision for the new members of the team.

01.02.2011 - 30.09.2011

Departament: vanzari

Titlu Job: buyer assistant


Support buyers in everyday (administrative) tasks;
- Contract management: Correspondence with suppliers, get appropriate signatures,
filing of contracts, monitoring of contracting stages;
- Preparing and formatting tools (evaluation tool / performance tool) for buyers;
- Order samples and pictures according to campaign agreement;
- Prepare and maintain data in the ERP system RVX;
- Organize pick-up /delivery details for samples from supplier in coordination with
logistic services team;
- Organize payment for samples with finance
- Check and follow-up with supplier deviations of samples, stock-update list, and shipped products;
- Inform the Operational Planner about reschedules;
- Follow-up all the campaigns from the planning assigned to the buyers;

01.05.2010 - 28.02.2011

Departament: marketing

Titlu Job: pricing specialist


Sales and stock coordinator:
- coordinating the stock and creating the sales & outlet campaigns
Campaign planning:
- processing the stock info, product description, prices
- Establishing the prices by prospecting the market tendencies and analyzing the sales
Sales reports.
Stock inventory.

01.10.2008 - 31.10.2009

Departament: marketing

Titlu Job: referent comercial marketing


Import handling:
- introducing the merchandise stock into the inventory system, using .xml files;
- Computing the product prices using advanced Excel functions;
- Maintaining and updating the products status in the database(description, translating);
Elaborating and introducing the INTRASTAT declaration;
Market research:
-Elaborating a portfolio of potential clients residing in Romania, structured by counties
-researching and analyzing the competition




2008 - 2010 Masterat: la din Bucharest.
2005 - 2008 Facultate: la din Bucharest.


Oct 2018 - Oct 2018: Negotiation Techniques Certificate - SC Leverage Negotiation SRL

May 2011 - May 2011: Competente Antreprenoriale - Dynamic Human Resources Grups

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