CANDIDATUL IDEAL: • Develop and execute a CRM strategy for all customer segments across all channel • Build / leverage the analytical CRM skills. Base decisions on facts. • Support the retail channel with product mailings and ensure low cost per accounts measures • Develop and drive the marketing strategy for the direct channel with a focus on activities with affinity partners • Drive activities to lower attribution Maintenance of web sites Coordinating a internal Call Center • Plan and drive the planning cycles (strategic and annual operating) and create CRM marketing budget
RESPONSABILITATI / BENEFICII: Skills & Experience • Strong analytical skills • Marketing CRM experience • Experience in managing people • Leadership experience • Independent work style • Generally strong skills in the implementation of ideas, projects, etc. • Excellent communication skills • Extensive customer focus • Several years of experience in the field of Consumer Services
