Marketing Manager

Our client, a major media leader who operates a number of Internet properties, is looking for a Marketing Manager to supplement a growing presence in Europe. The opportunity entails:

• Define, write, prepare, implement, and manage online marketing campaigns – effectively driving revenue from existing customers (including promotional emails, newsletters, survey, and announcements)
• Define, research, write, and implement quarterly white papers focusing on key topics pertinent to the Internet industry
• Take full ownership of customer life cycle – managing all customer touch points from contract to renewal
• Define, write, and produce promotional materials to support our direct sales force
• Update and distribute pertinent marketing data to our sales force and sales management team
• Work closely with sales offices to effectively manage their online marketing programs
• Identify programs and communication plans which effectively drive revenue and enhance our leadership positions

The successful candidate will demonstrate the following:

• Marketing degree from an accredited college or university
• MBA preferred
• Business-to-business experience
• Energetic, proactive individual with a creative side
• Able to juggle multiple projects and deadlines
• Discretion and good judgment to work with confidential and sensitive information
• Proficiency in MS Office, Dream Weaver, and PowerPoint
• Proficiency in email marketing programs such as Exact Target and Market First
• Excellent written communication skills
• Ability to self motivate and work independently as needed
• Team player
• Ability to communicate with executives, board members, employees, clients, and outside vendors

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